Marketing is the activity by which farmers identify, cultivate relationships with, and retain customers for their products. While not always thought of in the same light as starting seeds or feeding livestock, marketing efforts are just as crucial to the success of your farm business. NOFA-VT can support farmers with their marketing efforts by:
These are just a small selection of the paths that farmers can take to achieve their marketing goals; we’re always interested in hearing from farmers and developing a plan for technical assistance based on their specific needs.
Wholesale Local Food From Supplier to Consumer — This local food wholesale market assessment compiled by NOFA-VT and the Farm to Plate Network documents major trends in the shifting retail and institutional wholesale channels for local food, with a focus on produce, proteins, and dairy.
If you have any questions, or if you’re interested in receiving marketing technical assistance, please contact Bill via email or (802) 434-7154.